Rockwall Youth Football utilizes Social Media to Build Program

Texas Football has long been the standard of the Nation.  Every town finds children playing in fields throughout the year no matter what the temperature is outside.  Elementary schools have organized teams, communities have prestigious select organizations, middle schools have crosstown rivalries, and city businesses revolve their hours around Friday night football games.

Some of the best football movies have been staged in Texas like the Longest Yard with Burt Reynolds (and the Adam Sandler Remake), Junction Boys (Texas A&M’s famous Bear Bryant Training Camp), Friday Night Lights (The story of Odessa Permian’s Playoff Run), North Dallas Forty (Dallas, Texas Football), Varsity Blues (Texas High School Football), and Necessary Roughness (College Football filmed at University of North Texas in Denton, Texas).

The Heisman Trophy has been awarded to Texas High School and College prodigies like Johnny Manziel, Robert Griffin III, Ricky Williams, Ty Detmer, Andre Ware, Tim Brown, Billy Sims, Earl Campbell, John David Crow, Doak Walker, while four Heisman Trophy winners have dawned the famous Dallas Cowboys Star; Eddie George, Herschel Walker, Tony Dorsett, and Roger Staubach.

The Dallas Cowboys have the most Super Bowl appearances with 8 winning 5 of the world’s most famous championship.

A Texas College has won a Football National Championship 17 times since 1936, and Fifteen times since 1927 a Texas High School has been acknowledged as the best football program in the nation.  Rockwall High School has been to 3 high school title games at the 2A and 4A level (1963, 1972, and 1987) winning the 2A State Championship in 1963.  The NFL’s all-time leading rusher also played for the famous Texas professional team.

With such a staunch history of great football in Texas youth leagues are more prevalent than ever.  In addition to the increase of youth football leagues social media has become the norm of communication and informational source for news.  Many youth football organizations have chosen to share their schedules, scores, and highlights on websites, Facebook, and Twitter.

The Rockwall Youth Community Association (RYCA) has become the first youth football team in the country to partner with a digital media firm to promote their football organizations activities and opportunities.  They have partnered with a company called DeliveryMaxx which is noted for being “Social Media’s Choice to Customer Engagement and Online Reputation Management”.

DeliveryMaxx has create a digital strategy utilizing their patent pending technology to help the RYCA Football program to increase ticket sales, recruiting, creating fan conversations, provide additional food, beverage, and memorabilia revenue, and establish stronger loyalty in the community.

“When people look up Rockwall Youth Football, they find us.  Because of DeliveryMaxx; we are able to spread our message across the community and state like no other program in the country.  This will help in all facets of our youth football organization”, states RYCA Chairman, Brandon Neighbors.

The RYCA makes every effort to make sure that every child with the desire to participate gets the opportunity to play or cheer, without financial costs, prior experience, athletic ability or size.  They are devoted to inspiriting young athletes (kindergarten through 6th grade) and give them the challenge of competition, the joy of victory, the reality of defeat, the importance of commitment and spirit in the community.  These values and virtues are important to athletes’ growth and to them becoming active members of the community and society.

Rockwall Jacket Youth Football is the only program that is vertically aligned with Rockwall High School according to Varsity High School Coach Rodney Webb.  More information about the Jacket Football Team can be found on their Facebook at https://www.facebook.com/RYCAJacketsFootball.

Since DeliveryMaxx started with the football organization in early July; followers of the program has increased 71% and the total digital reach has improved 3525%.  The organization has increased by 4 additional teams and double their participants.

DeliveryMaxx has developed a patent-pending program that has quickly become “Social Media’s answer to customer engagement and online reputation management” which means that companies or organizations who utilize DeliveryMaxx’s program are able to create conversation about their service or products.  In addition to strong web presence; companies’ and organizations’ positive online reputation grows tremendously as well.  For more information about DeliveryMaxx visit http://www.deliverymaxx.com.

RED OUT for Zac at the Plano East Panther versus Berkner Rams Football Game

DeliveryMaxx and Dodge City of McKinney wants to encourage everyone to wear RED at the Plano East Panther versus Berkner Rams on September 13, 2013.

Support the Cardiac Arrest (SCA) Awareness in Youth at Kimbrough Stadium.  Tailgating begins at 5:30 PM with the game starting at 7:30 PM.

St. Jude’s Casino Night by AutoTrader Sponsored by DeliveryMaxx

DeliveryMaxx has teamed up with AutoTrader to help St. Jude’s Charity Season.

St. Jude is unlike any other pediatric treatment and research facility. Discoveries made here have completely changed how the world treats children with cancer and other catastrophic diseases. With research and patient care under one roof, St. Jude is where some of today's most gifted researchers are able to do science more quickly.


St. Jude Children’s Research Hospital, located in Memphis, Tennessee, is one of the world’s premier pediatric cancer research centers. Its mission is to find cures for children with cancer and other catastrophic diseases through research and treatment.

About 7,800 active patients are seen at St. Jude yearly, most of who are treated on a continuing outpatient basis as part of ongoing research programs. The hospital also has 78 beds for patients requiring hospitalization during treatment. St. Jude has treated children from all 50 states and from around the world.

Patients at St. Jude are referred by a physician, and nearly all have a disease currently under study and are eligible for a research protocol. St. Jude is the only pediatric cancer research center where families never pay for treatment not covered by insurance. No child is ever denied treatment because of the family’s inability to pay.

Josh Deaton, CEO and Co-Founder of DeliveryMaxx will be a featured speaker at the September event which featured representation from over 100 automotive dealerships.  “DeliveryMaxx is proud to support St. Jude Children’s Research Hospital, and hopefully is able to be a small part of saving children’s lives” says Deaton.

DeliveryMaxx has developed a patent-pending program that has quickly become “Social Media’s answer to customer engagement and online reputation management” which means that companies who utilize DeliveryMaxx’s program are able to create conversation about their service or products.  In addition to strong web presence; companies’ positive online reputation grows tremendously as well.

New Website for DeliveryMaxx displays Capabilities for Social Media & Online Reputation Management

DeliveryMaxx is pleased to announce the new design reflecting the global image, branding, and complete capabilities for Social Media Marketing, Online Reputation Management, Search Engine Optimization, Customer Loyalty & Retention, and Search Engine Marketing.  The DeliveryMaxx website has the same domain, www.deliverymaxx.com but a brand new easy to navigate style.

Originally, DeliveryMaxx was founded on keeping automotive customers for life and provided a strategic follow-up program for auto dealer’s customers.  Today, DeliveryMaxx is quickly becoming Social Media’s answer to Customer Engagement and Online Reputation.  DeliveryMaxx is able to take any companies customer and create “Digital Mouthpiece” advertising to thousands of potential customers.  For example, this means that if an automotive dealership or any other type of business sells a product or a service; DeliveryMaxx has a strategic plan of action that will use the customers’ great experience to advertise to all of their friends and family.

Josh Deaton, Chief Executive Officer & co-Founder states, "At DeliveryMaxx, we've long been at the forefront of digital innovation for the automotive industry.  We have created a patent pending digital solution for companies to truly separate themselves from the competition.”

It seems that today, everyone is talking about Social Media.  However, when you engage in the conversation few companies, even marketers get it right.  Internet users have the ability to block out unwanted messages.  If a person sees someone wearing a tee-shirt with a unicorn on it that they want they go home and use Google to search for the shirt specifically.  That person will not click on the Google advertisement at the top selling non-unicorn tee-shirts, they will continue to search for a company that has the item they’re looking for, and even if 100 companies carry the shirt, the one that gets the sale is the one that promoted their product correctly.  DeliveryMaxx’s experts takes your content and promotes it in ways that it will help people find exactly what they’re looking for, exactly when they’re looking for it.  Trying to force someone to buy something they don’t have any interest in ever purchasing doesn’t work on today’s online consumers.

According to the Integer Group there are 2,314 tweets sent out every single second, so how can you stand out among the chaos?  DeliveryMaxx improves the quality of your content to be more consistent across your social channels and designing content to go viral and help grow your social reach.  We can turn you into the brand or business that people genuinely want to follow and read content from on a daily basis.

Another misconception in the digital world is the use of Online Reputation Management.  Many marketers believe that a review is all that is involved in helping a company build their online reputation.  The term Customer is misleading, you may think you’ve already won their business, but it’s easy to forget that the key word in “social media” is “social,” and you’re customers have A LOT of access to your potential future customers.  Even the shyest person behaves charismatically on social media, particularly about their experiences with brands and businesses.  It is important to think of your social media audiences as potential future customers and referrers of future customers.  If you have 1,000,000 happy customers, and one angry one, odds are your Google Review Page will have one angry review on it.  DeliveryMaxx uses custom built applications that give you and your customers the tools necessary for your happy customers to use their voice online as well.  Through our unique review sites you can encourage your customers to write about their good experience by handing them a keyboard while on site and their glowing recommendations will be visible to the world before they even walk out of your door with a smile on their face.  In addition to gaining reviews, DeliveryMaxx is able to market these testimonials on other picture, blogging, and video sites for each client.

James Schaefer, Chief Operating Officer & co-Founder, said: "This is a time of extraordinary innovation, growth and opportunity for DeliveryMaxx and we are fully embracing a digital future. With clients across the United States and a staff of full-time developers and programmers, DeliveryMaxx has become a 24/7 source of news, public relations and customer engagement for businesses who have a product or service and utilize the internet to help market to potential customers.”

DeliveryMaxx is a privately held company providing social media marketing, web-based solutions, customer retention, and other advertising services and is based in Rockwall, Texas.  DeliveryMaxx is the preferred provider for companies needing to improve web presence, online reputation, customer satisfaction, sales, and innovative strategies that enables them to confidently deploy their mission-critical products and services in today’s competitive environment for market share.

Clients of DeliveryMaxx include automotive dealerships, hotels, surgeons, insurance agencies, marketing agencies, educational institutes, non-profits, sports teams, attorneys, employment agencies, and politicians.

For additional information about the company or its products and services, visit www.deliverymaxx.com.