As the amount of contradicting information appears on our
news feeds faster than the change in Texas weather; the public is looking for
trusted sources they can count on to make informed decisions. Today, with our mainstream media
sensationalizing every story to increase their ad revenue, corrupt politicians
trying to increase their power at the national, state and local jurisdictions,
and average everyday citizen who has a personal agenda they are trying to push;
people are trying to find a “Go To” Source to find the right information to
help them make inform wise decisions.
Businesses who are trying to reach their consumer must be
vigilant in producing enough information on their digital network to help build
trust and allow them to increase their market share. As the economy is heading down a path much
like it did during The Great Depression of 1929 to 1933, it will be vital for
businesses to become more active than ever utilizing a complete digital media
strategy to stay alive.
When it comes to an online digital strategy, businesses must
make sure their message is concise and supportive of their narrative. If a business provides a great product or
service, there should be several pieces to their online digital media strategy
that supports these claims:
·
Blogs-
These are written pieces that have the ability to educate the consumer with
facts and supporting documents. Great
stories on how the product or service is being used can validate these
assertions. It is also important to
insert current events into these blogs.
Letting the public know that you know what is going on in the world is
important.
·
Reviews-
Many companies talk about getting a “lot of stars”, but reviews are so much
more than that. The goal is to have
customers mention the product/service, why they visited your business and who
specifically helped them. Have you ever
notices negative reviews state all of these things, but positive reviews might
be a one word or one sentence on why they are happy? Businesses should make it available and easy
for their happy customers to be able to share their complete experience with
the world on multiple platforms. Video
Testimonies should also be part of every businesses digital media
strategy. If we can see a customer truly
happy, then it is more believable. If
you are a business that still pays for “Fake Reviews” customers can see through
this. Number one, those reviews are not
being looked at by the average customer and number two, if you are spending
that much time on “Fake Reviews” your business will never achieve maximum
profitability.
·
Daily
Post- There must be a method behind your post. Are the post engaging to customers? Do they create an emotion that can create a call
to action? If you are paying a company
to put the same post on your sites as every other one of their clients sites
than you are not understanding how daily post work. In addition, you should be putting daily post
on all of your social media sites to make sure you are optimizing the
opportunity to reach additional customers.
·
Video
Messaging- There is nothing better than a candid video that talks about
your business or the service you provide.
The most searched videos are “How to Videos”. Everyone utilizes the internet to find
information. If you want people to
search your business, you better have the information they are looking for.
·
Automated
Follow Up- Customer Retention is easier than finding new customers. Your digital strategy should have a consistent
approach to letting the customer know you care.
This should also be in a digital format to allow your customer to easily
share the information with all of their friends and family.
An example of businesses or entities who have spread
information that has been counterproductive for the consumer is the Centers of
Disease and Control (CDC). For example,
the CDC currently is showing a misleading graph that states that 40% of
Coronavirus cases end in death which is 22,124.
This government funded entity that benefits from taxpayer funding has
already instructed our health officials to list every death of those that might
have symptoms close to those who really do have COVID-19 as a Coronavirus
death. Their graph also doesn’t show the
fact that many Americans probably had the Coronavirus in November or December
which was well before the media used fearmongering to utilize power hungry
politicians into scaring the population into seclusion. Ultimately and unconstitutionally ordering
businesses to shut their doors.
There are several instances where the CDC manipulates the
American public in believing they should all stay at home and hide from a virus
that will be seasonal. As a matter of
fact, Covid-19 has been around for over a decade and we have never had the
overreaction that we have had today.
First, if you were to superimpose the geographical area of the United
States over Europe you would see that you could fit the countries of Ireland,
United Kingdom, Denmark, Germany, France, Spain, Austria, Poland, Belarus,
Italy, Romania, Greece, Turkey, Ukraine and more into the United States. Second, add up all of the deaths in those
countries and the United States death total is much less. Not only are the deaths from the Coronavirus
much less than the 2.2 Million predicted by Neil Ferguson who based his model
on 100% of the population getting the virus (which has never happened in the
history of the world), but now the prediction is much closer to 60,000 total
deaths in America. If we were to take
our investigation a step further, the 2017-2018 mortality rate from the flu was
80,000 according to the CDC which was a mortality rate of .00024449877. The Great State of Texas had 9,470 deaths
from the same flu in 2017-2018 and their mortality rate was .00032996515. In comparison, Italy which has been the
country every doctor and those who have been tricked into supporting the
unconstitutional mandates of house arrest is .00032901786. Yes!!! You read this correctly. In 2017-2018, Texas had a higher death rate
from the flu than Italy has today from the Coronavirus! It is all how the media decides to spin it.
Take a look at how
Mainstream Media and Corrupt Politicians have used social media to manipulate
public opinion.
The final chapter has not been written for the year
2020! It will be up to businesses to
adapt, innovate and encourage while gaining the trust of the consumer. Businesses must be vigilant in their fight to
survive and DeliveryMaxx is willing to help.
DeliveryMaxx
has been the leader in the digital media arena over the last decade and continues
to help businesses in all sectors reach their potential customers through the
most innovative digital strategy utilizing common sense and today’s
technology. Our clients experience
positive Online Reputation, stronger SEO, concise content management, increase
in social media engagement and advertisement and higher customer
retention. We are able to customize and
create a strategy for any entity that is trying to gain more exposure on the
web. With clients in multiple industries
and across the country such as Automotive Dealerships, Real-Estate Brokers
& Agents, Churches, Service Industry, Sports Teams, Non-Profit
Organizations and more; we utilize our Patent-Pending Program to develop a
digital strategy that will meet the needs of sales, service and messaging to
the masses.
DeliveryMaxx is
one of the only digital media company that provides a simple to use app which
will allow our clients immediately collect online reviews, post engaging videos
and online content with branding and advertising. The program is embedded with digital code helping
increase SEO which provides first page results on the Search Engines. It is a tool that is implanted with a
complete digital strategy giving our clients a competitive advantage over the
competition. For more information about
DeliveryMaxx contact (888) 938-6299 or watch the DeliveryMaxx Introduction Video!
