Strategic Planning now will allow your Business to Thrive Later

With over 50% of the United States labor force directly affected by the success of small businesses financial stability it is imperative that businesses continue to evaluate every program and streamline processes to assure their viability for when the Coronavirus Chaos stabilizes.  There is good news that is finally being reported showing that the scare tactics of our media and many of our politicians at the National, State and Local level were wrong from the beginning shutting down the economy.  Unfortunately, because the politicians at each of these levels gravely overacted it will take many years for businesses to recoup the losses they have encountered over the Media Induced Political Hysteria Economic Shutdown.  We still have a minimum of 3 weeks before more people will demand that businesses are allowed to reopen.  For many, this will be too late.  However, for those that have strategically planned will have a chance to serve their customers once again.

After cutting cost, minimizing expenses and streamlining operations, businesses must make sure their message is heard.  Obviously, utilizing today’s technology and a little common sense businesses can continue to provide goods and services to consumers.  Having a digital strategy can be of great benefit to acquire new clients or increase sales.  Digital Advertising is less expensive than traditional advertisement, but it has to be done right.  Every site has to be optimized and a complete understanding of each platform’s audience must be known.  There has to be a balance of daily post with branding and testimonies from clients.  There also has to be informational blogs and educational videos that show you are an expert in your field.  DeliveryMaxx makes this happen on a consistent basis meeting all of your needs in the digital world giving you a stronger reach on the internet allowing you to focus on what you do the best which is provide a great service or product and outstanding customer service!

A perfect example of utilizing social media is how businesses have united together to expose Wells Fargo’s fraudulent lending practices.  After securing the most small business accounts last year, they turned their back on these customers squeezing them out of securing the needed funds to stay alive through the Payroll Protection Plan that was part of the 2.2 trillion pork filled stimulus package our politicians on both sides of the aisle passed.  (We don’t even need to mention how the politicians lined their pockets by throwing in special funding for those who contribute to their campaign, but all of that information is on another blog.)  Not only was Wells Fargo found fraudulent by various regulatory bodies including the Consumer Financial Protection Bureau (CFPB) by the creation of millions of fake savings and checking accounts on behalf of Wells Fargo clients without their consent and fined $185 million as a result of the illegal activity, but now they have been exposed for squeezing out the small business owner while providing valuable information to achieve additional funding to their much larger clients.  Small businesses like DeliveryMaxx have utilize Facebook, Twitter, YouTube and other social media accounts to call out the injustice that continues throughout this crisis.

Another narrative that continues to be exposed is the actual severity of the Coronavirus itself.  Just before the insane government ordered house arrest imposed on innocent businesses and consumers alike, our officials utilized the famous Epidemiologist, Neil Ferguson who boldly predicted that the United States would achieve 2.2 million deaths in a very short amount of time only later changing the claims as drastically lower because over 85% who get the virus show no or very mild symptoms?  This was the same chart that everyone said we must balance the curve.  Of course the premise of the whole scare was that 100% of the world’s population would become infected with the virus and with a little research one would find that this has never happened in the history of the world.

The new narrative that these corrupt politicians and news media is starting to state that our “Stay at Home” policies are actually working on flattening the curve.  This would be great news except places like Home Depot, Walmart, big box grocery stores, Lowes, Academy, McDonalds and other fast-food restaurants all were allowed to remain open serving hundreds of customers at a time.  Therefore, if their employees and customers were not spreading the virus as everyone said, a question should be asked, “Was the virus as deadly or even as contagious as all of the politicians and media kept saying?”  How is it that several hundreds of people can fight over toilet paper and not spread a virus, but the local 100 seat capacity Mexican restaurant had to close their doors?

If and hopefully when our elected officials start making better decisions ending the economic shutdown, that if prolonged will lead us into the 2^nd Great Depression, they will have to defend their short sided decision making of hurting tens of millions of American workers, why For-Profit-Hospitals did not adequately prepare for a potential epidemic that has been talked about for decades while making millions off the backs of the average American through insurance claims a pharmaceutical sales and a gross abuse of power during the chaos (especially many local mayors and county judges) as well as defending the World Health Organization’s (WHO) role in helping Communist China cover up information regarding the threat of the Coronavirus.  The only way they will be able to do this is through a digital media campaign because the mainstream media will still be in business to sensationalize stories to increase their advertising revenue based on viewers just like the fake stories they promoted when CBS News admitted airing footage of an overwhelmed Italian hospital while reporting on the coronavirus outbreak in New York City (included a short clip from the Sky News video in a segment about the outbreak of COVID-19 in New York City, which the outlet calls "America's Epicenter")  in order to continue to promote fear and uncertainty.  The CDC, WHO and United States Medical Examiners are counting any death such as heart disease, suicide or other causes of death of a person who has symptoms of the Coronavirus as COVID-19 Related Deaths.  Although very misleading, ultimately this will continue to add to mistrust of the media.

Unfortunately, unemployment filings have increased to almost 17 million.  Currently, restaurants and travel-related fields have made up the majority of these claims, but now we are seeing hundreds of thousands of retail workers lining up.  Economists say there could be more long-term and permanent layoffs included in more recent claims, as companies look to trim costs according to a new CNBC report.  Business Insider provided that nearly 60% of people who have lost their jobs due to the overhyped coronavirus pandemic are women.  If these trends continue we will easily surpass The Great Depression of 1929 which lasted for 4 years had a peak global unemployment at 24.9%.  Using the same numbers that would be the equivalent of 64 million of working adults in the United States would be out of a job today.  Economic forecasts are becoming routine that predict unemployment will exceed its historic 25 percent peak during the Great Depression, and the number of jobs lost in a mere three weeks now exceeds the 15 million that it took 18 months for the Great Recession to bulldoze from 2007 to 2009.  Of course with a great depression we will see a rapid rise in crime rate, suicide, cases of malnutrition, prostitution, alcoholism and drug abuse, out of reach higher education, increased divorce rates and child abuse and overall decline in health.  There will be many more deaths associated with The 2^nd Great Depression than the current 90,011 worldwide deaths from the Coronavirus.  By the way, this number still lags behind the total number of deaths from suicides (291,990), alcohol (681,025), smoking (1,361,193), malaria (267,086), cancer (2,236,314), HIV/AIDS (457,741), abortions (11,574,400), seasonal flu (132,417) and communicable disease (3,534,857).

Because small businesses cannot rely on our government, news media and others; we must stay vigilant in promoting great goods and services that have helped the United States become a world economic power.  With all the obstacles that have been mentioned above, there is nothing more powerful than to be able to reach thousands to even millions of potential customers.

Digital Advertising is less expensive than traditional advertisement, but it has to be done right.  Every site has to be optimized and a complete understanding of each platform’s audience must be known.  There has to be a balance of daily post with branding and testimonies from clients.  There also has to be informational blogs and educational videos that show you are an expert in your field.  

DeliveryMaxx makes this happen on a consistent basis meeting all of your needs in the digital world giving you a stronger reach on the internet allowing you to focus on what you do the best.  Having a digital strategy that includes social media engagement, online reputation, digital advertising, content management, website development and site optimization allows small businesses to remain viable in this time of uncertainty.

DeliveryMaxx has been the leader in this arena over the last decade and continues to help businesses in all sectors reach their potential customers through the most innovative digital strategy utilizing common sense and today’s technology.  Our clients experience positive Online Reputation, stronger SEO, concise content management, increase in social media engagement and advertisement and higher customer retention.  We are able to customize and create a strategy for any entity that is trying to gain more exposure on the web.  With clients in multiple industries and across the country such as Automotive Dealerships, Real-Estate Brokers & Agents, Churches, Service Industry, Sports Teams, Non-Profit Organizations and more; we utilize our Patent-Pending Program to develop a digital strategy that will meet the needs of sales, service and messaging to the masses.

DeliveryMaxx is one of the only digital media company that provides a simple to use app which will allow our clients immediately collect online reviews, post engaging videos and online content with branding and advertising.  The program is embedded with digital code helping increase SEO which provides first page results on the Search Engines.  It is a tool that is implanted with a complete digital strategy giving our clients a competitive advantage over the competition.  For more information about DeliveryMaxx contact (888) 938-6299 or watch the DeliveryMaxx Introduction Video!