Showing posts with label Uninformed Audience and How to Capture Them. Show all posts
Showing posts with label Uninformed Audience and How to Capture Them. Show all posts

Tuesday, May 12, 2020

How to sell to Ignorant Uninformed People


Ouch!  Now that I have turned off 1000’s of people with this headline, let me talk to those of you who want to have a clear understanding of what is happening.  In general, we only take time to read headlines.  Therefore, when you want to get a message to potential buyers, businesses must understand that most will not take the time to hear your message.  Our society ingests its information from bold sensationalized headlines, innovative memes and 15-30 second videos.

For example, we were introduced to a seasonal virus with symptoms much like the flu.  The news media spread the propaganda from certain politicians with a self-serving agenda and the United States was separated into “Essential” and “Non-Essential” classes.  We were only supposed to close down for a couple of weeks to minimize the burden of the hospitals so they could treat all cases as needed.  Quickly, this pitted those that could work to side with these ridiculous unconstitutional orders against those that were stripped of being able to provide for their families.  This gave the corrupt politicians and news media an audience who failed to question the actual numbers behind the misinformation.
As weeks turned into months, the narrative changed from relieving hospitals of the burden to the prevention of all COVID-19 deaths.  The Federal Government gave control to the States and power hungry local county judges and mayors seized unprecedented power to control their citizens.  These local politicians with a severe case of Napoleon Complex perpetuated the destruction of our economy based on ever-changing science without actually using logic.  They bullied citizens into submission by labeling them as selfish and greedy shaming anyone who disputed the illogical rhetoric.
Those that are still reading this blog have always questioned the numbers and information.  They have researched the facts and have come to a conclusion that the world is changing and we are expected to accept a “New Normal” controlled by a New World Order.

For those of you who like headlines, I am listing a few to make a point:

·         The economic devastation wrought by the pandemic could ultimately kill more people than the virus itself- Los Angeles Times, May 11, 2020.
·         During March 2020, the Disaster Distress Helpline saw a 338 percent increase in call volume compared with February 2020- Journal of the American Medical Association, April 2020
·          The Coronavirus Could Cause a Child Abuse Epidemic- New York Times, April 7, 2020
·         Surge in divorces anticipated in wake of COVID-19 quarantine- ABC News, April 17, 2020
·         Domestic violence has increased during coronavirus lockdowns- The Economist, April 22, 2020
·         COVID-19 drives alcohol sales and abuse- USC News, April 14, 2020
·         An unemployment rate of 23%. The real jobless picture is coming together- CNBC, April 23, 2020

If you have a business, and you want to spread your message; you must understand how your audience will find you on the internet.  Blogs must be written with attention grabbing headlines, pictures must be posted daily that show off your products/services and videos should be exciting, short and to the point.

We published a blog April 2, 2020 titled, “What the 2nd Great Depression will look like”.  Unfortunately for many, DeliveryMaxx has been spot-on with prognosticating what will happen if we continue to allow tyranny while trying to help businesses in all sectors and ultimately all of those who will be negatively affected by the shutdown of our economy. We have been writing blogs discussing the challenges business will face and how to survive, rebuild and ultimately thrive as the playing field continues to change.  You can read all of our blogs starting in March 13th through today by visiting https://deliverymaxx.wordpress.com/.

 DeliveryMaxx has been the leader in the digital media arena over the last decade and continues to help businesses in all sectors reach their potential customers through the most innovative digital strategy utilizing common sense and today’s technology.  Our clients experience positive Online Reputation, stronger SEO, concise content management, increase in social media engagement and advertisement and higher customer retention.  We are able to customize and create a strategy for any entity that is trying to gain more exposure on the web.  With clients in multiple industries and across the country such as Automotive Dealerships, Real-Estate Brokers & Agents, Churches, Service Industry, Sports Teams, Non-Profit Organizations and more; we utilize our Patent-Pending Program to develop a digital strategy that will meet the needs of sales, service and messaging to the masses.

DeliveryMaxx is one of the only digital media company that provides a simple to use app which will allow our clients immediately collect online reviews, post engaging videos and online content with branding and advertising.  The program is embedded with digital code helping increase SEO which provides first page results on the Search Engines.  It is a tool that is implanted with a complete digital strategy giving our clients a competitive advantage over the competition.  For more information about DeliveryMaxx contact (888) 938-6299 or watch the DeliveryMaxx Introduction Video!