Monday, March 23, 2020

How Businesses can Survive the Coronavirus Shutdown


Every day we continue to get mixed messages sent to us by our government and the medical profession.  The short answer is nobody really has the exact answer and much less a solution to help.  Everything is pure speculation and the fear of the unknown is controlling our actions.  The one thing that you know is you must develop, implement and perfectly execute the right processes to assure your business’ success.

However, businesses still have rent, cost of goods, unsold inventory and other expenses that will continue despite the national shutdown.  Businesses will try to cut cost ultimately eliminating their labor cost.  The sad part is that everyone knows about the billion dollar companies, but the faces of our community business do not have strong advocates to speak for them on their behalf.

DeliveryMaxx understands this all too well.  Founder James Schaefer, developed the Patent-Pending program just over 10 years ago creating an innovative way for companies to easily spread their message to the masses utilizing a mobile app.  He created this company without government loans or private investments.  Utilizing his personal savings, he has poured in millions over the last decade to create a program that will help anyone needing exposure on the web.



Now more than ever, all eyes are on social media.  As a matter of fact, 66% of social media users believe their social media usage habit will increase in the event they are confined to their home due to the Coronavirus.  Several states across the Nation have already implemented this strategy to contain the virus spread.  Over 60% of both YouTube and Facebook users expect an increase while only 2% expect a decrease.

Some key statistics for how Coronavirus impacts E-Commerce include: 99% of social media users believe there is a chance they will purchase something online if they are confined to their home during a Coronavirus outbreak, 92% of consumers who have “a great deal of say” on purchasing decisions believe they will purchase grocery store items online (versus in-store) during confinement, 79% of consumers with children ages 3-17 at home believe they may purchase home improvement or DIY items online while confined to home and 76% of consumers who have a “great deal of say” on purchasing decisions believe they will order restaurant food delivery online.

There is no question that as more consumers are confined to their home, there will be a significant surge of social media content and consumption.  That surge will present an increased opportunity for brands to connect with an audience that is hungry for content, education, and online social experiences.  Brands will see their marketing dollars go further than they have in recent years and certain sectors stand to benefit greatly from these marketing savings. Don’t get left behind in reaching your market as your competition will react relatively quickly to the changing environment and adjust their overall campaign spending to reflect the surge in social media consumption as it unfolds.

There is a “New Normal” that is developing.  DeliveryMaxx has been the leader in this arena over the last decade and continues to help businesses in all sectors reach their potential customers through the most innovative digital strategy utilizing common sense and today’s technology.  Our clients experience positive Online Reputation, stronger SEO, concise content management, increase in social media engagement and advertisement and higher customer retention.

For more information on how DeliveryMaxx can help your business or organization create a custom advertisement and marketing program visit www.deliverymaxx.com or contact 888.936.6299.  DeliveryMaxx clients include Automotive Dealerships, Real-Estate Brokers & Agents, Churches, Service Industry, Sports Teams, Non-Profit Organizations and more.  In fact, anyone wanting to create a dominate presence on the web needs the DeliveryMaxx Program.  Everything published to the World Wide Web will affect how your business is perceived.  DeliveryMaxx allows you to take full control of your presence on the web; ensuring that daily branded content (Blogs/Videos/Images), reputation management (Online Reviews) and customer retention strategies are working together in unison allowing you to set your dealership apart from the competition.  It is not enough to just have a program, but you must have a strategy and DeliveryMaxx provides you the tool to allow you and your customers to share with the world how great you are!

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