Stay Calm during the Storm

If you were to only get your news via Facebook or Twitter newsfeed which most people do, you would think mask wearers hate non-mask wearers, white people hate black people and Republicans hate Democrats.  In reality there are a few on opposite sides of ideology that truly despise each other, but most people in this world value the same basic things.  They want to have a safe place to live, a way to make a living to provide for their family and watch their children accomplish their goals in life.

Of course, if you travel up the pyramid of Maslow’s Hierarchy of Needs, people want to feel belongingness among their family and friends and have a feeling of accomplishment.  Ultimately, people will want to achieve their full potential including creative activities which usually they will identify with their career.  However, what happens when the basic foundation rests on the unsolid ground?  We all remember the story of the “3 Little Pigs” and how they built their homes.

As business owners, we must understand the current events of the day.  Every story has to have a villain.  If Superman didn’t have Lex Luther or Batman didn’t have to battle The Joker than there would not be a story to be told.  Since the beginning of time, there has always been a battle between Good versus Evil.  The News Media as well as politicians understand this and use this to their advantage.  As long as there is division, there is a story to be told.  However, think about it for a moment.  If you could help out a stranger in need would you?  The majority of readers would give a resounding yes.  Unfortunately, there are many politicians that benefit when a news story is sensationalized.  This allows them to shore up their base and obtain more votes to continue to stay in office.  We The People are the ones who fight their battles for them as they exploit our differences.

Understanding and realizing that when Kingdoms battled in the early centuries, the front-line soldiers were the ones who paid the price showing nothing in return.  When Hitler, Stalin or Mussolini set out to gain more territory; their people suffered.  Yet all of them used propaganda to further their selfish agenda.  Today is no different.  There are evil people in this world that gain by having good people disagree and fight their battles for them.

Knowing these things as a business owner, you have an opportunity to spread your message.  I’m not talking about getting into uncomfortable discussions about Race, Religion or Politics although you should not be afraid to speak out against injustices.  I’m talking about staying calm while the puppet strings are being pulled.  As a business owner, you can utilize your platform to spread a positive message about your company which will draw customers and potential customers to you.  Remember, everyone has basic needs to live.  Everyone wants to feel safe and have a sense of belonging.  If your clients feel that you meet these requirements you will gain a customer for life.  In addition, if you are able to reach more clients by having a strong digital platform, you will gain a larger market share.

DeliveryMaxx is a small business that takes pride in helping other small businesses succeed in an increasingly digital world.  That was our mission prior to the outbreak and news stories of racial inequality and continues to be our goal today.  If you need help navigating a transition to becoming more active on social media, building an e-commerce website, or post-sale communication with your clients we are here to help.  Our clients experience positive Online Reputation, stronger SEO, concise content management, an increase in social media engagement and advertisement, and higher customer retention. See how we have helped clients in multiple industries across the country such as Automotive Dealerships, Real-Estate Brokers & Agents, Churches, Service Industry, Sports Teams, Non-Profit Organizations and more as we utilize our Patent-Pending Program to develop a digital strategy that will meet the needs of sales, service and messaging to your audience.  www.deliverymaxx.com or give us a call at 888-936-6299 today or watch the DeliveryMaxx Introduction Video!

Let Passion Drive Your Business

Over the last 3 months, we have all had a lot of time to reflect on our purpose in life.  For many, we have let our careers define who we are.  If this is the case, why are there not more people that absolutely love and have a desire to punch that time clock every Monday morning?  If you are one of those who are still procrastinating after a long Memorial Day Weekend by browsing the internet and stumbling onto this blog… You’re Welcome.  This is a perfect blog for you.

Do you have passion for what you do?  I’m not talking about “Pizza Friday’s” we all remember in elementary school.  I’m not even talking about the desire for the clock to strike 11 AM and the glorious sound of the bell releasing us for an hour of recess.  I’m talking about the 24/7 ultimate fixation, mouth drooling, weak at the knees, heart palpitating excitement to get to do what you want to do.

Very few people get to experience this type of bliss typically because of fear.  However, once you find your passion, use it to absolutely drive your business to reach heights you can only dream of.  That passion will be contagious.  Your employees will want a taste of it.  Your family will appreciate you for it.  More importantly, you will have found your purpose making 5 o’clock Fridays another hour in the day. 

This doesn’t mean you won’t have obstacles that stand in your way because you will.  Peers may resent your happiness.  Friends and sometimes spouses may feel like they are competing for your time.  Your competition will do everything they can to tear you down.  However, armed with passion for what you do will carry you through the finish line.  The great thing about possessing passion is that what seems like a tough rat race for most, will allow you to sprint a marathon.

People want to do business with companies that love and have a passion for what they do.  The want to see the dream and in reality live vicariously through you.  Think about professional athletes for a moment.  Why do you think they always have an entourage around them?  The same goes for your business.

Build your entourage by letting your customers and potential customers have a taste of your passion.  With today’s technology businesses can easily share with the world their passion.  People are spending more time on the internet than ever before.  Today more than ever, the consumer wants to see something positive and if you are teasing the world with a positive glass of passion, they will ultimately want to buy the whole container.

DeliveryMaxx has been the leader in this arena over the last decade and continues to help businesses in all sectors reach their potential customers by sharing their passion through the most innovative digital strategy utilizing common sense and today’s technology.  Our clients experience positive Online Reputation, stronger SEO, concise content management, increase in social media engagement and advertisement and higher customer retention.  We are able to customize and create a strategy for any entity that is trying to gain more exposure on the web.  With clients in multiple industries and across the country such as Automotive Dealerships, Real-Estate Brokers & Agents, Churches, Service Industry, Sports Teams, Non-Profit Organizations and more; we utilize our Patent-Pending Program to develop a digital strategy that will meet the needs of sales, service and messaging to the masses.  For more information about DeliveryMaxx contact (888) 938-6299 or watch the DeliveryMaxx Introduction Video!