A Texas College has won a Football National Championship 17 times since 1936, and Fifteen times since 1927 a Texas High School has been acknowledged as the best football program in the nation. Rockwall High School has been to 3 high school title games at the 2A and 4A level (1963, 1972, and 1987) winning the 2A State Championship in 1963. The NFL’s all-time leading rusher also played for the famous Texas professional team.
The Rockwall Youth Community Association (RYCA) has become the first youth football team in the country to partner with a digital media firm to promote their football organizations activities and opportunities. They have partnered with a company called DeliveryMaxx which is noted for being “Social Media’s Choice to Customer Engagement and Online Reputation Management”.
DeliveryMaxx has create a digital strategy utilizing their patent pending technology to help the RYCA Football program to increase ticket sales, recruiting, creating fan conversations, provide additional food, beverage, and memorabilia revenue, and establish stronger loyalty in the community.