Friday, April 17, 2020

Better to die on your feet, than live on your Knees


President Franklin Delano Roosevelt was once quoted as saying, “We, too, born to freedom, and believing in freedom, are willing to fight to maintain freedom.  We, are all others who believe as deeply as we do, would rather die on our feet than live on our knees.”

As FDR delivered is 20 minute 1,883-word Presidential Inaugural Address after taking the oath of office a month over 87 years ago on March 4, 1933 becoming the 32nd President of the United States of America; he stated, “So, first of all, let me assert my firm belief that the only thing we have to fear is...fear itself — nameless, unreasoning, unjustified terror which paralyzes needed efforts to convert retreat into advance. In every dark hour of our national life a leadership of frankness and of vigor has met with that understanding and support of the people themselves which is essential to victory. And I am convinced that you will again give that support to leadership in these critical days.”

What a poetic words of wisdom we have to look back on.  Make no mistake, with unemployment nearing the 22 million mark which is almost 14%; businesses are going to need a lot more than rhetoric to keep this country from entering into The 2nd Great Depression.  Businesses are going to have to utilize a complete Digital Marketing Strategy that includes positive Online Reputation, stronger SEO, concise Content Management, increase in Social Media Engagement and Advertisement and higher Customer Retention.  To meet these strategies businesses must use Blogs, Reviews, Daily Post, Video Messaging, Automated Follow-Up, Email Blast and Website Development & Optimization.

Over the next several days, whether the media reports it or not, many business owners and those who have questioned why the government continues to use scare tactics, are taking to the steps of Capitols, County Courthouses and other National, State and Local government buildings to peacefully remind our politicians that they must step up in a time like this to make the right choices. 
The fact still remains that the shutdown of our economy was prompted by the famous “Flatten the Curve” Graph made by Epidemiologist, Neil Ferguson who boldly predicted that the United States would achieve 2.2 million deaths by the middle of April.  Of course the premise of the whole scare was that 100% of the world’s population would become infected with the virus and with a little research one would find that this has never happened in the history of the world.  Nonetheless, the United States has 28,580 deaths that have been attributed to the Coronavirus which accounts for .00008661 of our population.  These numbers include the nearly 4,000 deaths in New York that were not directly confirmed but only suspected as people that might have had symptoms similar to those who have COVID-19.  The numbers have never added up, and “they” continue to move the target each time a new question is asked.

Those who continue to distort the facts are doing it in the name of “science”.  This verse often comes to mind from Romans 8:31- “What, then, shall we say in response to these things? If God is for us, who can be against us?”

A 2.2 Trillion Dollar Government Pork Filled Stimulus that many small business will not receive is not enough for you to stay open while people have been scared or mandated into hiding much like Germany of 1938.  Businesses must be vigilant in getting their message out to continue to survive.
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