A Long Time Ago… Just Over 60 Days

What seems like ages ago was actually only 60 days ago.  Yes… 60 days ago there was still enough toilet paper to go around that people would even occasionally ‘decorate’ chosen homes.  People would wave at you in the stores, and spend a little time talking with you upon recognition.  Parents of high school seniors were planning graduation parties and summer trips.  Soon to be college graduates were looking forward to making their mark on society and starting new careers.  The stock market was at an all-time high while unemployment was at an all-time low.  Our President was busy making America great while the Democratic contenders were exploring options to provide tuition-free education available to everyone.  You could get a haircut and then spend the rest of the afternoon enjoying a latté on the patio with some friends.  Monday mornings were a drag because the weekend seemed too short, and conference meetings were held in a windowless room with your colleagues.  If you were wearing a mask while going to the bank; you were probably going to end up being on the 6 o’clock news and arrested.  Nobody ever thought of a McDonald’s cook as essential nor did we really give a second thought to the cashier at Wal-Mart on how vital they would be in our society.  Netflix, Amazon Prime and Hulu were complimentary entertainment on a Sunday afternoon.  Discussions about baseball’s opening day were starting to heat up and Las Vegas was preparing to showcase their new venue by hosting the NFL Draft.  Nobody knew what an Epidemiologist was and we all thought that the government advocating tracking devices installed in humans, drone surveillance, social media censorship and apps that allowed neighbors to report neighbors simply for having a conversation was something only found in a Sci-Fi Movie.

That was 60 days ago!

Today is much different.  Suicide Rates, Child and Spousal Abuse, Unemployment and Alcohol Sales continue to rise faster than the predicted death rate of 2.2 million by Neil Ferguson and our local County Judges and Mayors.  America was told to flatten the curve by staying inside their homes to lessen the burden of the hospitals, but now we are laying off medical workers because there are not enough patients to provide a need.  We are arresting lawful people who are trying to put food on the table for their family while releasing rapist and other criminals from prison.

History is being made!

Our Government has somehow managed to give almost 3 Trillion Dollars to their special donors and is looking to buy additional votes with another 3 Trillion Dollar bribe disguised as a stimulus.  They are wanting to tax the average citizens so they can give Hazard Pay to Costco Workers and other frontline employees who have been able to secure a steady paycheck.  America is less than 2% points from etching its way into the annals of history by entering The 2^nd Great Depression.

The world is changing and we are expected to accept a “New Normal” controlled by a New World Order.

Our society ingest its information from bold sensationalized headlines, innovative memes and 15-30 second videos.  Business leaders can use the current chaos to help them make decision as they try to survive, rebuild and ultimately thrive in this chaotic economic landscape.  Leaders will need to make sure their business is able to reach, communicate and provide goods and services using today’s technology.  This includes marketing, advertising, e-commerce and informing your customers and potential customers in the digital arena.  Digital Advertising is less expensive than traditional advertisement, but it has to be done right.

DeliveryMaxx has been the leader in this arena over the last decade and continues to help businesses in all sectors reach their potential customers through the most innovative digital strategy utilizing common sense and today’s technology.  Our clients experience positive Online Reputation, stronger SEO, concise content management, increase in social media engagement and advertisement and higher customer retention.  We are able to customize and create a strategy for any entity that is trying to gain more exposure on the web.  With clients in multiple industries and across the country such as Automotive Dealerships, Real-Estate Brokers & Agents, Churches, Service Industry, Sports Teams, Non-Profit Organizations and more; we utilize our Patent-Pending Program to develop a digital strategy that will meet the needs of sales, service and messaging to the masses.  For more information about DeliveryMaxx contact (888) 938-6299 or watch the DeliveryMaxx Introduction Video!

How to sell to Ignorant Uninformed People

Ouch!  Now that I have turned off 1000’s of people with this headline, let me talk to those of you who want to have a clear understanding of what is happening.  In general, we only take time to read headlines.  Therefore, when you want to get a message to potential buyers, businesses must understand that most will not take the time to hear your message.  Our society ingests its information from bold sensationalized headlines, innovative memes and 15-30 second videos.

For example, we were introduced to a seasonal virus with symptoms much like the flu.  The news media spread the propaganda from certain politicians with a self-serving agenda and the United States was separated into “Essential” and “Non-Essential” classes.  We were only supposed to close down for a couple of weeks to minimize the burden of the hospitals so they could treat all cases as needed.  Quickly, this pitted those that could work to side with these ridiculous unconstitutional orders against those that were stripped of being able to provide for their families.  This gave the corrupt politicians and news media an audience who failed to question the actual numbers behind the misinformation.

As weeks turned into months, the narrative changed from relieving hospitals of the burden to the prevention of all COVID-19 deaths.  The Federal Government gave control to the States and power hungry local county judges and mayors seized unprecedented power to control their citizens.  These local politicians with a severe case of Napoleon Complex perpetuated the destruction of our economy based on ever-changing science without actually using logic.  They bullied citizens into submission by labeling them as selfish and greedy shaming anyone who disputed the illogical rhetoric.

Those that are still reading this blog have always questioned the numbers and information.  They have researched the facts and have come to a conclusion that the world is changing and we are expected to accept a “New Normal” controlled by a New World Order.

For those of you who like headlines, I am listing a few to make a point:

·         The economic devastation wrought by the pandemic could ultimately kill more people than the virus itself- Los Angeles Times, May 11, 2020.

·         During March 2020, the Disaster Distress Helpline saw a 338 percent increase in call volume compared with February 2020- Journal of the American Medical Association, April 2020

·          The Coronavirus Could Cause a Child Abuse Epidemic- New York Times, April 7, 2020

·         Surge in divorces anticipated in wake of COVID-19 quarantine- ABC News, April 17, 2020

·         Domestic violence has increased during coronavirus lockdowns- The Economist, April 22, 2020

·         COVID-19 drives alcohol sales and abuse- USC News, April 14, 2020

·         An unemployment rate of 23%. The real jobless picture is coming together- CNBC, April 23, 2020

If you have a business, and you want to spread your message; you must understand how your audience will find you on the internet.  Blogs must be written with attention grabbing headlines, pictures must be posted daily that show off your products/services and videos should be exciting, short and to the point.

We published a blog April 2, 2020 titled, “What the 2nd Great Depression will look like”.  Unfortunately for many, DeliveryMaxx has been spot-on with prognosticating what will happen if we continue to allow tyranny while trying to help businesses in all sectors and ultimately all of those who will be negatively affected by the shutdown of our economy. We have been writing blogs discussing the challenges business will face and how to survive, rebuild and ultimately thrive as the playing field continues to change.  You can read all of our blogs starting in March 13^th through today by visiting https://deliverymaxx.wordpress.com/.

 DeliveryMaxx has been the leader in the digital media arena over the last decade and continues to help businesses in all sectors reach their potential customers through the most innovative digital strategy utilizing common sense and today’s technology.  Our clients experience positive Online Reputation, stronger SEO, concise content management, increase in social media engagement and advertisement and higher customer retention.  We are able to customize and create a strategy for any entity that is trying to gain more exposure on the web.  With clients in multiple industries and across the country such as Automotive Dealerships, Real-Estate Brokers & Agents, Churches, Service Industry, Sports Teams, Non-Profit Organizations and more; we utilize our Patent-Pending Program to develop a digital strategy that will meet the needs of sales, service and messaging to the masses.

DeliveryMaxx is one of the only digital media company that provides a simple to use app which will allow our clients immediately collect online reviews, post engaging videos and online content with branding and advertising.  The program is embedded with digital code helping increase SEO which provides first page results on the Search Engines.  It is a tool that is implanted with a complete digital strategy giving our clients a competitive advantage over the competition.  For more information about DeliveryMaxx contact (888) 938-6299 or watch the DeliveryMaxx Introduction Video!

Building Your Following and Increasing Sales

Going to the grocery store over the past several weeks can become quite depressing.  Many people are afraid to look you in the eye as if the season virus could be passed from one healthy person to another just by sight.  With people being afraid of talking to one another, I have come to the conclusion that there are some who think the virus is the first virus known to mankind with the ability to transfer based on soundwaves.

As ridiculous as this sounds, the overhyped season virus has had so much misinformation shared by our politicians at the National, State and Local levels which they continue to regurgitate based on the over sensationalized stories the news media has fed them.  Naïve citizens have been scared into submission quickly giving up their rights to provide a living to feed their children sharing false narratives to their friends and family through social media.

It is apparent that the majority of us will form our opinions based on social media.  Businesses will have to quickly adapt to a vigilant digital media strategy that is built to reach an audience that is glued to watching 15 second videos and is highly impressed by a pithy meme.  Our attention spans are short, and the point of the message needs to be made within seconds.

When it comes to an online digital strategy, businesses must make sure their message is concise and supportive of their narrative.  If a business provides a great product or service, there should be several pieces to their online digital media strategy that supports these claims:

·         Blogs- These are written pieces that have the ability to educate the consumer with facts and supporting documents.  Great stories on how the product or service is being used can validate these assertions.  It is also important to insert current events into these blogs.  Letting the public know that you know what is going on in the world is important.

·         Reviews- Many companies talk about getting a “lot of stars”, but reviews are so much more than that.  The goal is to have customers mention the product/service, why they visited your business and who specifically helped them.  Have you ever notices negative reviews state all of these things, but positive reviews might be a one word or one sentence on why they are happy?  Businesses should make it available and easy for their happy customers to be able to share their complete experience with the world on multiple platforms.  Video Testimonies should also be part of every businesses digital media strategy.  If we can see a customer truly happy, then it is more believable.  If you are a business that still pays for “Fake Reviews” customers can see through this.  Number one, those reviews are not being looked at by the average customer and number two, if you are spending that much time on “Fake Reviews” your business will never achieve maximum profitability.

·         Daily Post- There must be a method behind your post.  Are the post engaging to customers?  Do they create an emotion that can create a call to action?  If you are paying a company to put the same post on your sites as every other one of their clients sites than you are not understanding how daily post work.  In addition, you should be putting daily post on all of your social media sites to make sure you are optimizing the opportunity to reach additional customers.

·         Video Messaging- There is nothing better than a candid video that talks about your business or the service you provide.  The most searched videos are “How to Videos”.  Everyone utilizes the internet to find information.  If you want people to search your business, you better have the information they are looking for.

Automated Follow Up- Customer Retention is easier than finding new customers.  Your digital strategy should have a consistent approach to letting the customer know you care.  This should also be in a digital format to allow your customer to easily share the information with all of their friends and family.

DeliveryMaxx has been the leader in this arena over the last decade and continues to help businesses in all sectors reach their potential customers through the most innovative digital strategy utilizing common sense and today’s technology.  Our clients experience positive Online Reputation, stronger SEO, concise content management, increase in social media engagement and advertisement and higher customer retention.  We are able to customize and create a strategy for any entity that is trying to gain more exposure on the web.  With clients in multiple industries and across the country such as Automotive Dealerships, Real-Estate Brokers & Agents, Churches, Service Industry, Sports Teams, Non-Profit Organizations and more; we utilize our Patent-Pending Program to develop a digital strategy that will meet the needs of sales, service and messaging to the masses.

DeliveryMaxx is one of the only digital media company that provides a simple to use app which will allow our clients immediately collect online reviews, post engaging videos and online content with branding and advertising.  The program is embedded with digital code helping increase SEO which provides first page results on the Search Engines.  It is a tool that is implanted with a complete digital strategy giving our clients a competitive advantage over the competition.  For more information about DeliveryMaxx contact (888) 938-6299 or watch the DeliveryMaxx Introduction Video!

How COVID-19 is Affecting Purchasing Habits

Stating that we are facing unprecedented situations feels like an increasing understatement.  The global pandemic surrounding COVID-19 will likely be the defining event of this decade, perhaps beyond.  The implications are being felt throughout business and personal lives, and will not be going away anytime soon.

As people come to terms with the realities of our interconnected world and uncertainties of a rapidly altering situation we have seen huge overnight changes to shopping behavior.  From bulk-buying to online purchases, people are changing how they buy, when, and why. 

Different generations are responding differently to the pandemic, however Gen Z & Millenials are particularly altering purchasing behavior.  According to one survey of consumers, the younger generations are found to be changing their shopping behavior much more dramatically than other generations by cutting back on non-essential purchases, stocking up on supplies, and spending less on 'experiences'.

As people are embracing social distancing guidelines, this impacts the amount of foot-traffic brick-and-mortar stores can expect even as they are permitted to reopen their doors.  While this turn is unfortunate, there are avenues for local businesses to recoup their losses from a decline in physical shoppers.  A survey by Engine states that people are spending an average of 10-30% more time online shopping.  In the coming weeks and months there will be a large portion of potential shoppers that continue to limit their time spent visiting stores, and increasingly turn to online retail for a variety of goods.  Take advantage of a growing online customer base by ensuring your store is set-up to succeed in an e-commerce world.

Your customers are adapting to strange times and their behavior is constantly changing, and business owners are facing much of the same uncertainty.  However, DeliveryMaxx is here to help.  If you are needing to transition to an online store for the first time you do not have to rely on overpriced site builders.  Our patent-pending program and team of experts cares about what makes your business unique and are able to completely customize a program to suit your individual needs.  Whether you need an online store created, a customer retention program, or just want to be more active on social media, we are here to help.  Call 888.936.6299 for a free consultation today.